Messe Frankfurt Hong Kong, in partnership with VNU Exhibitions Asia Pacific, has announced the launch of Prolight + Sound Bangkok (PLSB), a new regional platform for the entertainment and pro AV sectors. Scheduled to debut from 30 September – 2 October 2026 at Bangkok International Trade & Exhibition Centre (BITEC). The new industry show is backed by Messe Frankfurt’s global resources and industry expertise through flagship fairs Prolight + Sound in Frankfurt and Prolight + Sound Guangzhou, along with VNU Exhibition Asia Pacific’s deep regional expertise and well-established local network. As such, PLSB is poised to serve as a key gateway for international suppliers looking to enter and expand across ASEAN, while acting as a nexus for innovation and industry growth in the region.